IDIOMAS
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If the posters of the previous editions had to speak well for what was represented, for the author chosen, or for the type of contest, jury and participants, the poster of the Carnival of 2014, by Juan Pedro Hidalgo Sabina, professional of the Publicity and graphic designer, trained at the Fernando Estevez School of Art, will not stay in the saga, in terms of giving talk. The local press said that the City Council convened a contest, in which 46 authors participated, the call was marked by various policies, the popular voting system had to be canceled for fraud and there were criticisms for similar ones with other posters, as the case of the winner or another similar image of The Flintstones . The author suffered harsh criticism because his poster was similar to characters from Monstruos SA or the mascot of the Zaragoza Expo 2008. Juan Pedro, who titled his work Aguitaaaaa , made digitally with professional graphic programs, ensures that there is no plagiarism, and that I use water to identify the character, because in Carnivals we all transform into anything. In addition, Santa Cruz de Tenerife is on the coast and water is part of the symbols of the city (Diario de Avisos, August 2, 2013) |
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CELESTINO CELSO HERN NDEZ : Half Century of Posters of the Carnival of Santa Cruz de Tenerife. From the Winter Holidays to the Carnivals, 1962-2015. Edition of the Autonomous Organization of Fiestas and Recreational Activities of the City of Santa Cruz de Tenerife with the Sponsorship of Mutua Tinerfe a.2016 |
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Juan Pedro Hidalgo Santa Cruz of Tenerife Creative and graphic design. He studied Technical Design or advertising at the School of Art and Superior of Design or Fernando Estevez, from Santa Cruz de Tenerife, between 1990 and 1995. He completed the Master in Management in Direction in Marketing & Communication, between 1990 and 1995 , in IDE Cesem. He has worked as Creative Designer & Graphic Art in A1 advertising, from 1990 to 1993, as Creative Web designer in Nivaria Media Lab, from 1993 to 1995, as Art Publishing & Graphic illustrator in Saquiro SL, from 1993 to 1995, and as 3D Illustrator at IDG Communications SA, from 1991 to 1995. From January 2007 he became co-founder of his own company Zoostudio Acknowledgments and awards: 1st Award Creative promotional video La Orotava Short Films. 1st Award Ilustration Mokhalab (Italy) 1st Award Brand for Institute for Social and health Action of Tenerife (Canary Islands). 1st Award Brand for Tenerife Tram (subway) |
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